Customer Dashboard
See customer value, behaviour and history from one workspace.
Customer list, profiles, segmentation and analytics built around customer order history, carts, wishlists and account activity.
Customer workspace
Search customers by name, email or telephone, then filter by customer group, store, account status, newsletter status, country, order count and customer value. Quick views include New, Repeat, VIP, At Risk, Inactive, Never Ordered, Newsletter, Has Cart and Has Wishlist.
Customer metrics
Value
Order count, lifetime value, average order value, first order and last order.
Segments
New, one-time, repeat, loyal, VIP, at-risk, inactive and never-purchased customer groups.
Analytics
Growth, segments, countries, top customers, new vs returning and product-buyer analysis.
Customer profile
Open a customer to review orders, purchased products, cart, wishlist, searches, addresses, rewards, activity and IP history. The component can also send an email using the store mail configuration.
Guest buyers
Guest analysis groups eligible orders by normalised email within the selected date range, keeping registered-customer metrics separate.
Metrics rebuild
Customer value and segments use a derived metrics table for fast filtering. The Admin Tools worker keeps it updated. A pending rebuild can also advance from the admin interface on stores where that is safe, while large unindexed stores remain on the worker/manual path.