Customer Dashboard PRO – Enhanced Customer Management for OpenCart

Problem Statement:

The default OpenCart admin customer dashboard offers limited filtering, slow search functions, and minimal customer insights. Businesses often struggle to track customer purchase trends, behavior, and engagement. This extension solves these limitations by introducing a feature-rich, real-time customer dashboard with improved analytics, reporting, and export functionality.

Purpose of the Extension:

This extension is designed to empower OpenCart store owners with a more efficient and insightful way to manage customer data. The enhanced dashboard helps track customer trends, sales insights, and order behaviors, allowing businesses to make data-driven decisions for better customer engagement and revenue growth.

Features:

Customer List Management

• Displays customer details:
  • Customer Name
  • Email
  • Customer Group
  • Store ID
  • IP Address
  • Total Purchase Amount
  • Newsletter Subscription Status
  • Date Added
• Customizable column visibility – Show or hide columns as per your preference.
• Export customer list to CSV format, including filtered data.
• Fast AJAX-based search and filtering for quick results.

Comprehensive Customer Reports

• Reports with date range filters (Start Date – End Date)
• Generate and export the following reports to CSV:
  • Total number of customers (Monthly trend analysis)
  • Total orders by customers
  • Number of orders placed per customer
  • Number of products purchased
  • Total purchase amount per customer
  • Customers grouped by purchased products

Detailed Customer Information View

• Displays comprehensive customer details:
  • Name, Email, Phone, Fax
  • Location & IP Address
  • Newsletter Subscription Status
  • Customer Status & Registration Date
  • Total Reward Points & Transaction Credits
• Visual charts for customer activities and sales trends
  • Total number of orders placed
  • Total order amount
  • Yearly, monthly, and daily sales trends
  • Payment method distribution (Pie Chart)
  • Shipping method distribution (Pie Chart)
• Customer behavior insights:
  • Purchased Products
  • Cart Items & Wishlist Items
  • Searched Keywords
• Admin Actions:
  • Send email to customers directly from the dashboard
  • Edit customer details instantly

Advanced Date Range Filter

• Allows filtering customer data and reports based on a specific date range.
• Note: Large date ranges (e.g., over 5 years) may slow down processing or cause timeouts, depending on server speed.

How to Use:

1. Navigate to Admin Panel > Customers
2. Use AJAX-based filtering to quickly search customers.
3. View detailed customer reports or export them in CSV format.
4. Check customer purchase history, orders, cart items, and wishlist.
5. Use charts and visual reports to analyze sales trends.
6. Edit customer details or send emails directly from the dashboard.

Benefits:

✅ Faster customer search with AJAX filtering
✅ Quick insights into customer purchase trends
✅ Better business decision-making with detailed reports
✅ Time-saving data exports with CSV functionality
✅ Customizable dashboard for enhanced usability
✅ Boosts customer engagement by tracking behavior and trends

Use Cases:

• Store Owners – Easily manage and track customer orders and behavior.
• Marketing Teams – Identify loyal customers and plan targeted campaigns.
• Sales Teams – Analyze purchasing trends and improve upsell strategies.
• Customer Support – Quickly access customer data for resolving queries.

Expected Results:

• Faster customer management with optimized search and filtering.
• Better sales analysis through insightful reports and trends.
• Higher efficiency in customer service with instant data access.
• Improved customer retention strategies using purchase behavior insights.